I love John Lewis. Every time I open their website up in my browser, my heart leaps and my wallet lets out a tiny yelp of mild pain (don’t worry little wallet, I’ll go easy on you. Maybe.)
It’s easy to spend a lot of money on the web. For example, my wife and I are currently looking for a new sofa. Our current one was purchased second hand from a friend some years ago, and to be honest it’s seen better days. The leather has actually worn away where I position my elbow when watching TV or indulging in a bit of Playstation (not saying I watch a lot of TV or play a lot of Playstation. Ahem.) The sofa we want isn’t cheap, but it is an investment and will hopefully give us many years of pleasure.
A bit like wedding photography, in fact.
Have you noticed than when you purchase major items such as sofas, washing machines and TV’s, they all come with a guarantee for a certain period? So if they break down / conk out / collapse in the first year, you’re entitled to a replacement or your money back?
Wouldn’t it be great if wedding photography was like this?
I mean, let’s face it – wedding photography is a major investment. There’s a lot of time, work and skill in being a good wedding photographer, and that’s reflected in what premium wedding photographers charge. Hiring a wedding photographer is also a risk; you’re investing your hard-earned money in trusting someone to capture beautifully amazing heart-palpitation-inducing memories of your special day.
Wouldn’t it be great if that risk was removed?
So that’s what I’ve done. I’m so positive you’ll love the experience of working with me, and I’m even more positive that you’ll absolutely adore the wedding photographs I capture, that I’m offering a 100% money-back guarantee.
If for whatever reason you don’t absolutely love your wedding photos, I’ll do everything in my power to make sure you do. From retouching in Photoshop (removing blemishes, replacing eyes etc) I can work wonders to make sure you’re happy. If you’re not, I’ll refund your total investment. No questions asked.